No two businesses in the world are alike. This is because their Cultural DNA, defined by the combination of the business proposition and the entrepreneur, is unique. This is why even identical competing businesses are fundamentally different. The Cultural DNA of a business is set at the beginning – after all the in the early… Read More

Great team with the wrong strategy gets to the goal fast but wrong end of the stick. Bad team with a good strategy gets somewhere but never reaches the goal. Bad team with a bad strategy stand in the middle of the battle field to be culled – they never go nowhere. Great team with… Read More